The Sacramento Kings, under their previous ownership group, had a rather paltry television deal. But with new owners come new contracts and the Kings made out quite well.
According to the Sacramento Bee, the new TV deal will pay the Kings somewhere between $690 to $700 million dollars over the course of twenty seasons. That averages out to be around $35 million a year, more than tripling their previous yearly amount of $11 million dollars per season.
The new deal will also include additional team coverage.
The Sacramento Kings said that Comcast SportsNet California will air more than 500 hours of team-related content through the year. That will include 80 games – up from the current 70 – and pre- and post-game shows. The network also plans to produce a monthly magazine show called “Kings Central.”
Comcast will also hire a “Kings Insider,” who will report on the team for broadcasts, specialty shows and on the network’s website.
Payments to the Sacramento Kings will begin next season and will start at $24 million with annual four percent increases.
According to the Bee, via Sports Business Journal, the money being paid to the Kings is similar to what many other NBA teams are making from regional television contracts including playoff calibar teams in large markets like the Los Angeles Clippers and Miami Heat.
Tags: Sacramento Kings