Nov 29, 2013; Sacramento, CA, USA; Sacramento Kings majority owner Vivek Ranadive argues for Kings possession against the Los Angeles Clippers during the third quarter at Sleep Train Arena. The Los Angeles Clippers defeated the Sacramento Kings 104-98 in overtime. Mandatory Credit: Kelley L Cox-USA TODAY Sports

Wired Magazine interviews Sacramento Kings owner Vivek Ranadive

How’s that limelight feel, Sacramento fans?

From Saturday Night Live to Bloomberg to Wired, the Sacramento Kings are plastered all over popular entertainment programs and publications – a far cry from the near non-existent life the franchise had dealt with for a decade prior.

Much of the new found ‘success’ is thanks to the ownership group, headed by Vivek Ranadive who recently sat down with and reflected on a handful of topics.

Included in the conversation was talk about the Kings – how Ranadive is taking his past successes in business and implementing those into the organization, which will include pattern recognition technologies:

“We’re going to use pattern recognition technologies to identify patterns on the court,” he says. “What combinations of players produce the best results, how do you guard someone, where’s the optimum spot to shoot from, should you be a foot away from someone, should you be ten inches away, what the trajectory of the ball is, things like that.”

In addition to the on-court technology, Ranadive also speaks about how he plans to use technology to grow the franchise globally.

The interview isn’t overly stuffed with information you’ve yet to hear about, but it’s still very much worth a read when you have a few moments.

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